Friday, May 12, 2006

A Gated Community for One


Some people forget that corporations are people too. Not only are corporations people but they are made up of people who have lives to live, families to feed, and boat payments to make, so it is unfair to think of them as uncaring, profit driven, entities only concerned about the bottom line and the financial interests of their shareholders. Global corporations especially get a bad rap. Sure they care about making a profit, but the people that make up these corporations, at least in the short term have to live here too.

With a lot of the stuff that people do in the name of profits, it's easy to think that profiteers have no broader sense of living in the world they are helping to create. But the SurvivaBall by Halliburton shows us that at least one global corporation is willing to creatively confront a potentially scary future- what with terrorism, global warming, water and air pollution, and all that and ask, "How will we continue to live in the world we are building together?"

If you'd like to get in on the future building or just know more, you can go here

1 comment:

Anonymous said...

SurvivaBall?! man if russ feingold had invented this i would have converted in a heartbeat! i better see this next season on survivor or i'm writing a letter...um..an email..oh forget it that's too much work. i'll just settle for laughing at the survivaBall in front of me.